Windows Phone Released and a Katy Perry Concert

Windows Phone launched today.   YES!! To help increase the buzz they hosted a free concert featuring Katy Perry.  They also contracted Rob Dyrdek and Minka Kelly to do a “Really Rally Road Trip.”

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Rob and Minka will be touring different cities across the U.S. to observe people’s bad phone behavior and show off the new Windows Phone 7.

Microsoft is really riding this bad phone behavior along with their hit “Really” commercial.  They also seem to be targeting a younger audience with their promoters and gaming abilities.  As mentioned earlier I don’t think they will take over the smartphone industry but I do think they are going to share a considerable part of the market with Android and Iphone in a year or two.


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