Ben the PC Guy Talks About Windows Phone Marketing

Ben Rudolph, otherwise known as Ben the PC Guy, is the face of Windows Phone for a lot of consumers. That’s because it’s his job to show people what Windows Phone can do. His official title is Director of Windows Phone Evangelism. That may sound like some kind of church, but it actually has to do with marketing.

Ben sat down with Microsoft Advertising and talked about things like the new phones announced at CES, and also the Smoked by Windows Phone campaign. Ben says the next wave of focus is going to be on the great hardware coming out, like the Lumia 900 and Titan II. He talked about showcasing the integration with SkyDrive and the seamless transition from phone to PC as well. Ben is a great guy to get the Windows Phone name out there.

[via WMPU]


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