With Windows Phone 8 Microsoft is concentrating even more on the personal aspect of the OS. Commercials focus on individual people (some celebs) and how they have personalized their phone to fit their life. The point they are trying to make is that looking at someone’s Windows Phone Start screen is like looking at their fingerprint.
AT&T used Will Arnett to describe this very thing. He jokes about hiring a new assistant based on what he can tell about them from looking at their Start screen. This brought up an interesting question: what does your Windows Phone say about you? Let us know in the comments, and include a screenshot if you’d like.
P.S. My Start screen can be found somewhere on this page.