Nokia has posted a new ad for their Windows Phone 8 Lumia devices on YouTube today, and they look…familiar. The ad focuses on the great photo quality of Lumia phones, wireless charging, and Nokia City Lens. The tagline for the commercial is the now familiar “Time to Switch.” It’s a good commercial, but it just feels a little stale.
Microsoft has been doing commercials very similar to this for a while now. In fact, if it wasn’t for the “time to switch” tagline I would have guessed it was a Microsoft-made Windows Phone ad. There is nothing wrong with the commercial. I would have just liked to see them take it in another direction. Something a little more unique from what Microsoft is doing. What do you think?