A couple of months ago Microsoft released a new ad campaign with the slogan “Don’t fight. Switch.” The ad was about a wedding, and everyone taking photos with their iPhones and Galaxys. A fight breaks out between the iFans and Fandroids as two Lumia-wielding people stand by and watch. It was a really well done ad, and now Microsoft is back with another one for the Lumia 1020.
In this ad we see a cute childrens school play, and once again everyone takes out their iPhone, iPad, and Galaxy phone to snap some photos. Unfortunately no one can get close enough to the stage to take a decent photo, so everyone starts trying to get closer and closer until a kerfuffle breaks out. Meanwhile, way in the back someone with a Lumia 1020 is snapping perfect photos.
We really like these ads, and we wish Microsoft would use them more often. An ad like this is much more entertaining than just watching people zooming in on photos. Do you like this new ad?